This shows a product going back to conventional means to sell a product. But it is effective and does draw attention. I was reading GQ magazine as this caught my gaze. This would grab anyones attention and therefore the interest in the product.
The figure has been retouched and has been positioned to highlight the shoe centred in the piece. Effective advertsing using simplistic techniques. Whereas with berluti, here we see the raw image of the shoe along with the figure almost states the need to show the thought of nothing to hide and original without fault.
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